An IVR (Interactive Voice Response) allows you to automate some or all of your inbound call handling. ContactNow's drag and drop IVR has different components so you can implement an IVR to route calls to a specific queue by asking the customer to press keys on their phone.
Another example could be an automated shopping system that guides a caller through a specific product selection or customisation process and then collects a payment for it. Other functions you can use an IVR for include playing messages (audio file should not exceed 32MB), collecting numeric data using key pad entries, dialling a number and setting an outcome.
The IVR has no limit to the number of components that can be added.